Portfolio: SoR hits a mini viral covering The Million Mask March

6th November 2015 By ,   0 Comments

Task: Hit the streets and investigate who Anonymous and those attending The Million Mask March 2015 really are.

 

Execution: A beautiful depiction of why those behind the iconic Anonymous mask took to the streets in November 2015 to walk and march against capitalism, paedophilia and welfare cuts. Mainstream media have a tendency to either not cover such events, which bring together thousands of people, or paint those who attend in a negative light. We took it upon ourselves to tell their stories honestly.

Result: We engaged over 500k people due to an endorsement from Anonymous themselves, who appreciated the impartial nature of the video. The video is still being shared to this day with over 50k views and 1000 shares.


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